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The Healthcare IT market is one of the fastest growing segments of the healthcare industry, expected to reach $228 Billion dollars in 3 years. This book teaches fundamental entrepreneurship skills from the unique & delicate perspective of Healthcare IT, preparing the entrepreneur (particularly the physician entrepreneur) to successfully lead, advise, innovate and build wealth.
Dr. Jimenez is founder and CEO of ImplementHIT
"Dr. Jimenez' unique background that combines technical, as well as medical and training expertise allowed him to generate innovative new ideas to help us better achieve our implementation goals."
James Lee MD - Chief of Endocrine Surgery, Columbia University
"Dr. Jimenez understands the intersection of health IT and medical practice, the importance of developing new learning strategies, and how to connect with physicians."
Robert Dowling MD - Chief Medical Officer, Advanced Urology Institute
"Very few people can bring such a well-rounded background across clinical, technical, and training platforms"
Chad Kerr - Senior Manager, Accenture
Connect with Dr. Jimenez on
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Founder of ImplementHIT (operated for 10 years, current board chair)
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Cofounder of TCP Services (acquired by CorroHealth)
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Senior Advisor to CEO of Trellus Health (post Series-A through IPO on London Exchange)
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Double Board Certified in Public Health and Prevention and Clinical Informatics
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Cornel Johnson School of Business, Masters in Business Administration
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Weill Cornell Medicine, Masters in Healthcare Leadership
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Capella University, Masters in Education, Instructional Design for Online Learning
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Allscripts, Former Clinical Director of Content and Online Training
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Dartmouth/Brown Medical Program, Medical Doctorate (MD)
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Emory University School of Medicine, General Surgery Residency (PGY 1-2)
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Mount Sinai School of Medicine, Public Health & Prevention Residency (PGY 3)
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USC School of Medicine, Educational Leadership Fellowship
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Developed behavior change interventions used by 1/3rd of all US physicians
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Developed behavior change software used in over 2,000 hospitals and clinics
Table of Contents
Introduction
Part 1: Physician Entrepreneurship
Risks
Physician Entrepreneur Advantages
Markets and Technology Improvements
Idea Validation
Opportunity Analysis
Early Stage Analysis
Final Thoughts
Part 2: Creating a Plan
Your Role as CEO and Founder
Your Role as Chief Medical Officer or Board Member
Your Role as Intrapreneur
Investing in Yourself
Do I need an MBA
Building your Network
The Transition
Part 3: Healthcare IT Market
A Brief History of Healthcare IT
Practice Centric Technologies
Consumer Centric Technologies
Mergers and Acquisitions
Part 4: Basic Concepts
Thought Leadership
Paid Advertising
Growth
Public Relations
Social Media
Original Equipment Manufacturer (OEM)
First Mover and Second Mover
Mergers and Acquisitions (M&A) Landscape in Healthcare
Market Share
Sales Process and Pipeline
Direct Sales
Marketing Conferences
Resellers in Healthcare
Value Added Resellers (VARs)
Understanding Software-as-a-Service (Saas)
Platform-as-a-Service (PaaS) and Infrastructure-as-a-Service (IaaS)
Service versus Software in Software-as-a-Service (Saas)
Part 5: IT Development
Managing an IT Team
IT Talent Search
Offshore Development
Supporting Your Technology
Mobile App Introduction
iOS Mobile Apps
Android Mobile Apps
Machine Learning and Predictive Analytics
Healthcare Enterprise Application Design
Agile Development
Feature Driven Development
Part 6: Financial
Venture Capital, Dilution, Control & Growth
Software-as-a-Service (SaaS) Financial Metrics: Part 1
Software-as-a-Service (SaaS) Financial Metrics: Part 2
Cashflow Management
Balance Sheets
Profit and Loss
Employees and Consultants: Understanding the Differences
Revenue Recognition
Healthcare Compensation Models
Healthcare Accounts Receivable
Balancing Financials
Banking Relationships
Financial Projections
Part 7: Legal
Raising Capital for Your Startup
Raising Capital, Series A and Beyond
Contracts
Statement of Work
Capitalization Table
Corporate Structure
Finding Your Attorney
HIPAA Agreements
Master Services Agreements
Joint Venture Agreements
Non-Disclosure Agreements
Reseller Agreements
Copyrights and Trademarks
Software Patents
Mechanical Patents
Part 8: Future of Medicine
Personalized and Precision Medicine
Biotechnology
Information Technology
Mobile Health
IBM Watson in Healthcare
Big Data and Artificial Intelligence Analysis
Genomics, Synthetic Biology Regenerative Medicine, Longevity
Neuromedicine
Hardware Sensors and Software Sensing Technology in Healthcare
Digital Manufacturing
Robotics